THE RESPONSIBLE EYEWEAR ALLIANCE

THE
RESPONSIBLE EYEWEAR
ALLIANCE

Connecting
Vision to Action.

Frame the Future (FTF) is an alliance bringing the eyewear industry together to accelerate circular solutions and help shape the systems and regulations we cannot build alone.

ABOUT

Blue circular artwork hanging on a white wall.

We bring together the entire value chain: brands, retailers, suppliers, innovators, and experts to turn shared ambition into real-world action — through collaboration, standards, and practical solutions.

Disassembled black plastic components, possibly part of eyewear or glasses frame, on a white surface.

WHY FRAME THE FUTURE

Every industry reaches a moment where incremental progress is no longer enough.
For eyewear, that moment is now.

While many companies across the eyewear value chain are working to improve materials, processes, and practices, efforts have largely remained fragmented and isolated.

Frame the Future was established in response to support the eyewear industry in moving from isolated initiatives to coordinated action to achieve systemic change.

THREE KEY GOALS

Outline of a hand holding two water drops and two leaves, representing sustainability or eco-friendly concept.

Resource Conservation

Icon of a globe with a leaf symbol in a circle, a thermometer, and arrows indicating upward and downward directions, representing environmental data or climate change.

Climate Resilience

Illustration of five interconnected icons surrounding a globe, representing global connection or international collaboration.

Social Equity

WHAT WE OFFER

  • Icon of a certificate with a ribbon on a blue background.

    Industry Standards (exploration stage)

  • Diagram of a central person connected to six other people in a network

    Cross Industry Collaboration

  • Icon of a graduation cap on an open book

    Education & Tools

  • Light bulb icon on blue background

    Innovation Hubs

  • A group of people receiving a trophy or award from a person on a stage, with confetti falling around.

    Peer Community

UPCOMING EVENTS

March 17, 2026

Eyewear PEFCR Webinar

4-5pm CET. ONLINE WEBINAR

How can the eyewear industry move from discussing environmental footprints to defining them?

The EU’s Product Environmental Footprint Category Rules (PEFCR) have helped several industries establish how product impacts are measured, compared and communicated. Could the same approach help the eyewear industry? Let’s explore further in this webinar.

Go to event

March 24, 2026

FTF x Vaayu

4-5pm CET. ONLINE WEBINAR

How do we turn ambition into measurable, decision-ready data?

Go to event

The Catalyst Study Report is available

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The Catalyst Study Report is available -

A first-of-its-kind report in the eyewear industry by Frame the Future, mapping shared CSR challenges and untapped opportunities across the value chain, based on research and in-depth interviews with companies across the sector.

Discover the insights shaping the future of sustainability in the eyewear industry.

Access the report

LET’S GET STARTED

WE FRAME THE FUTURE TOGETHER

Join Us